In 2019, we were commissioned to develop a redesign for the architectural firm Elsen. The client wanted the logo to depict a fig tree with supporting poles - a symbolic reference to the traditional trees on Formentera, which have served as protection and shelter for people and animals for centuries. This inspiration gave rise to an independent black-and-white design which is now used consistently across all media: from business stationery, signage and vehicle lettering to construction fence banners and the website.